In Search of the Big Idea

INSOTBI – In Search Of The Big Idea

Where we post business ideas and discuss/analyze them in the hopes of catalyzing action.

Each week, we post a different idea, and invite the group to comment and brainstorm on the idea.  We encourage others to submit ideas to us, and we select which ones to post.

Idea: From Reid Lewis, June 2009

Advisor: Maureen Farrell, Forbes (proposed)