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Absolute Software seeking Product Marketing Manager - Vancouver, Canada

posted Sep 10, 2010, 1:36 PM by T. Reid Lewis
Break free from tradition and join this innovative and fast-paced environment.  Our world headquarters is situated in the financial district of Vancouver, Canada with regional headquarters in Austin, Texas and Newbury in the U.K.  Absolute currently has over 5.5 million computer security subscriptions under management, annual revenue growth and positive cash flow.  We have been awarded BCTIA Company of the year, the International Stevie Award for Best New Computer Software Product and the prestigious CODiE Award Winner for Best Data Security Solution.

We are recognized as the leader in tracking, managing and protecting computers and mobile devices. Every day, our Computrace, Absolute Manage and LoJack® for Laptops solutions provide theft recovery, data protection and computer lifecycle management capabilities to millions of computers worldwide. Our patented software agent is embedded in the firmware of computers by global leaders, including Acer, ASUS, Dell, Fujitsu, General Dynamics Itronix, HP, Lenovo, Motion, Panasonic and Toshiba, and we have reselling partnerships with these OEMs and others, including Apple.

Due to phenomenal growth and an increasing demand in the marketplace, Absolute Software is looking for a PRODUCT MARKETING MANAGER.

Based in Vancouver, BC, the Product Marketing team is primarily responsible for the global positioning of all Absolute Software product lines (corporate, small/medium business and consumer).  The team works closely with other internal stakeholder groups, participating actively in defining product strategy, product releases, proactive sales support, and competitive intelligence.

You will have a proven ability in the marketing of technology products and are able to articulate the inherent value in a manner that is relatable to customers and prospects alike.

You are analytical, creative, detail oriented, and an excellent communicator both verbally and written.  A core focus of this role will be your ability to write effective and compelling product literature that aligns with the Absolute® brand and messaging.

Core Responsibilities:

 Within the scope of this role, your areas of focus will be:
  •  Product messaging & collateral:  You will leverage your strong writing skills to produce product and sales collateral to support the efforts of our sales teams and partners across all verticals
  • Competitive intelligence:  You will be the point person for all things competitive, providing business analyses of competitor products and maintaining up to date product and pricing information
Additional Responsibilities:

 As a member of the Product Marketing team, you will also collaborate and interact in the following areas:
  •  Provide focused, market-driven feedback to the product management group on product and solution directions
  • Develop value-based messaging to specific audiences and verticals
  • Collect and maintain information on regional regulations that pertain to corporate compliance, power management, and other legislated requirements that impact our customers
  • Support the internal and external roll out of new products and features
  • Educate the sales teams and channel partners on new and updated products to ensure they understand the market, solution, scenarios, and differentiators
  • Support the team’s position as the “go-to” source within the company for all product marketing related topics and information
  • Research industry trends and gain direct customer input to identify existing and potential markets for products and product concepts
  • Prepare and propose product road map and market strategy to ensure short and long term growth and continuity of portfolio
Required Skills, Education or Experience:
  • Five years minimum product marketing experience
  • A university degree or diploma in marketing or equivalent experience
  • Experience as a product/technology writer (samples of writing required at interview stage)
  • Knowledge of the software industry
  • Demonstrated aptitude for product strategy and positioning
  • Proven ability to launch products and manage new releases
  • Excellent communication, critical / analytic thinking, relationship building (internal and external stakeholders), and interpersonal skills
  • Able to work well when under pressure, delivering on tight deadlines
  • Able to work well within a team and independently
For additional details on Absolute Software please visit us at

If your skills, experience and education have prepared you for success in this position and you would like to join our team of professionals, please send your resume and salary expectations to